Wednesday, May 14, 2008

Article Marketing Success - Six Secrets To Creating Fantastic Titles

While there may be some truth to the old adage that you cannot judge a book by its cover, you certainly can judge on article on the Internet by its title. With this in mind, if you are keen on achieving article marketing success, you will want to come to utilize the six secrets to creating fantastic titles for your articles.

• Keep your titles simple. Do not clutter your titles up with unnecessary words.

• Use the least complex words in your title. Do not use million dollar words when simple ones will do.

• Make sure your titles do not contain grammatical errors or typos. You would be utterly surprised about how common these mistakes are when it comes to Internet copy and content.

• If you are writing search engine optimized copy, you will want to make certain that you utilize appropriate keywords and keyword phrases in the titles to your articles themselves.

• Do not be "cute or clever" when it comes to writing titles for your articles as part of your article marketing efforts. What might seem to be cute and clever to you very well may awful to a potential reader. You might completely turn someone off before they've even read a single word of your article.

• With the last point in mind, it can be helpful to have someone else read your title (as well as your article for that matter) before you make the article available publicly. Such a person may be able to point out flaws in your article that you were unable to catch or notice on your own.

Want to learn how I do it? Download my free guide here: Article Marketing Secrets

Mike Upshaw is an experienced internet marketer specializing in list building, traffic generation, article marketing and affiliate marketing. http://www.secretstointernetprofits.com

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