Thursday, May 1, 2008

In Article Marketing Shorter Is Better!

When trying to do article marketing, you need to know that it's better if your article is shorter rather than longer. No one is going to sit in their chairs all night reading a long article. Nobody wants that. If you want to make a long article, make it an ebook instead, don't make it an article.

Articles tend to show more URL clicks and views when the article is shorter. That's because people actually have enough time to sit down and read a small article rather than a long one. Haven't you ever wondered why longer articles don't get as many clicks? When it's a long article, the reader tends to become bored and decides to skip around, not really understanding what the author is reading, and thus getting mixed messages and finally clicking out of the article.

Longer articles also look less professional. Some might think that they look more professional, but in this case, they're not. Articles that are actually professional are articles that have the most amount of information in the less amount of space. When article writers write long articles, they tend to stray away from their topic or beat around the bush, and this will make your reader irritated and will make them want to click out. So keep your articles short and to the point.

When writing a short article, try to aim from 250-500. The average successful article is from 300-500. But keeping it at 250-500 will be just as good, as long as you have enough valuable information in it. So watch yourself in your word count box when writing an article. Try to make it below 500 or above 300. This will be great practice for you when writing your articles.

Keep your articles short and to the point. Don't think that longer is better. In the case of article marketing, the shorter it is, the better.

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