Marketing Plan

Monday, May 5, 2008

Profitable Article Marketing - 5 Profitable Methods to Breakthrough With Article Marketing

Building traffic and obtaining quality inbound links for your website cannot get easier these days. You can simply write and submit articles to submission sites and viola! You instantly gain quality inbound links. This is how article marketing exactly work. It's hassle-free, delivers quick results, and it's cost-effective.

Here are the 5 profitable methods to breakthrough with article marketing:

1. Quality of your articles. You would like your articles to be read, picked up, and republished by online users. That can only happen if your articles are useful, well-written, and content-rich.

2. Quantity of your articles. In article marketing, each submission grants you one quality inbound link. The more articles you submit, the more links you obtain for your website. This could mean a lot of great things for your website such as increased traffic, improved page ranking, link popularity, increased sales potential, and positioning yourself as an expert on your specialized field.

3. Keywords. To give your articles an edge so they will be highly visible on online searches, you need to incorporate relevant keywords throughout your content. By doing so, your articles will be properly indexed by major search engines making them relatively easy to search online.

4. Article submission sites. There are over 200 article submission sites in the internet today but not all of them are created equal. Some, just like EzineArticles.com and goarticles.com, have impressive page views and steady traffic that can ultimately give your articles the exposure they need so they can be potentially distributed and republished.

5. Monitoring your articles progress. You can easily track down the number of times your articles were viewed. From this, you can gauge if your article marketing campaign is working for you or you need to make necessary revisions to improve your marketing effort to increase the clickthrough rates of your articles.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Why Article Marketing Produces Such High Quality Leads

Article marketing produces some of the highest quality leads in the marketplace today, and very few people know this. They might have heard it somewhere, but they dont really know it. How do I know this? Because there are only a handful of people who actually write articles and make a full time income from the leads generated from those articles.

I am one of those people. But enough about me.

Why does article marketing produce such high quality leads?

I believe it is because once someone has read your article, and perhaps several of your articles, if they click through to your web site, it is because the already like you. It is not because they were tricked by some PPC ad or some other hot line in an email. They didnt have to evaluate their decision to come to your site by some 3 line ad.

The read some of your articles. They have seen your style. They like your style enough to want to learn more. And so they click through.

I think this is the very strongest key to this phenomenon.

So the next question is, how do you keep up this rapport that is created when they come to your web site?

The way to do it is through your email campaign.

I send all of my incoming traffic to a squeeze page (you can sample one at the end of this article) and that gives people an opportunity to get something free from me, and in exchange for getting something free from me, they have to give me their email so I can send it to them. And if I have their email, I can build rapport with them. Of course, so can you.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Lucrative Article Marketing - Latest 5 Turbo Methods to Improve Your Article Marketing

Writing and syndicating your articles is currently the best method in dominating your chosen niche. If you are able to provide your potential clients with quality articles that are filled with relevant and useful information, they will instantly regard you as an expert who has great answers to their questions and needs.

1. Strengthen your writing skills. Well-written articles can attract the kind of attention you need to boost your ebusiness. Brush up your grammar and vocabulary, strike out run-on sentences, make sure that your ideas are coherent, and be particular with your spelling and punctuation marks. These will make your article easy and enjoyable to read.

2. Pack your articles with useful information. Before you write your articles, identify the needs and demands of your potential readers. This can help you select and present the best information that will be focused and targeted to their needs.

3. Do your research. Make it a habit to read at least 3 reputable websites about your chosen topic before you tap on your key board. This is to gain more information to make your articles content-rich and to validate your ideas to make your content accurate and fact-based.

4. Use simple language. You can't expect everyone online to be well-versed with highfaluting words especially those who are not using English as their primary language. To get your message across easily and to avoid confusion, stick with words that are easy to understand and very common to your target market. Remember, you are writing to inform and not to impress.

5. Pick the best article distribution sites. Go with the ones that are not only popular but trusted as well. These sites attract the right kind of people who might be interested in picking up and republishing your articles to increase your inbound links and online exposure.

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Sean Mize teaches a powerful, highly advanced system of creating and selling high ticket products online.

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

What is Article Marketing?

What is article marketing? It is a question asked by people that have come across the term when seeking ways to promote their website and generate traffic. Many people write articles, or have them professionally written, without understanding their real purpose.

If they do not understand how article marketing can be used to derive massive amounts of traffic to targeted web pages on their site, how can they possibly be prepared to write an article intended to achieve that?

That raises a question. The term is quite common in the world of internet marketing yet it appears that there are many people who have no idea what it actually means. Probably that is due to the misuse of the word by many article companies, so the intention here is to put the matter straight.

For a start, there are far too many writers supplying article services who have no idea what they are doing, and have obviously no interest in the needs of the person for whom they are writing. Websites offering freelance writing services are full of them. It is full of people who can neither write grammatical and well spelled English, nor understand the needs of their customers.

There is a difference in writing style and vocabulary between writing to persuade a reader to click on a link offering further information, and actually providing that information in the article itself. A teasing article, containing excellent information but not quite enough, and that compels a reader to click for the rest, is more difficult to write than 1000 words about a topic in general. It takes planning, and it is easy for a professional writer to spot an article that has not been planned properly.

Article marketing is, in fact, the art of marketing through the use of articles, in the same way that internet marketing is the art of marketing through the use of the internet. There is no other possible definition. Therefore, what that defines is that those who write articles intended of the purpose of article marketing should not only understand what the term means, but should fully understand how articles can be used to market a product.

Perhaps that product is a tangible product, such as a flat screen TV, perhaps it is something less tangible such as a concept involved in search engine optimization, or perhaps it is a website. Whatever it is that is marketed, if it is done so by the means of articles, then that infers strongly that the articles involved must not only be read, but must be well enough written as to maintain the interest of the reader to the extent that they visit the writers website. Otherwise, the marketing technique will fail.

That is what article marketing is in terms of the concept. In practice, it involves the writing of articles that readers will find interesting enough to want to know more. Such article services should provide a compelling reason for reader to click for more information. They must want to click on the link provided by the writer to his or her website to find out more about the topic.

If the article is written badly, this will not happen. The reader will leave the website or directory that contains the article. Sometimes it will be better to have an article professionally written so that it grabs the attention of the reader, but how do you know who is professional enough to do that. It takes us back to the beginning of this article, whereby you do not know the standard of writing you will get if you hire someone online to write for you.

Although a well written article will attract the readers attention, you should also have a well designed bio or authors resource box to attract the click to your website. If the article is written well enough, and is easily read and understood, then you can use the resource box to direct readers to your website. But not only that: the power of article marketing is that you can send visitors to any page on your website that you want. Simply write an article relevant to that web page.

The way to make the best use of articles is to make sure that they are well written, whether you write them yourself or not, are relevant to the topic and interest anybody who is reading them. Then, you will attract visitors to the page on your resource box, and also might just persuade someone to copy your article for their own website.

What is article marketing able to do for you? If you make sure that your articles are written well enough it can provide you with traffic to your website and one way links back to the page of your choice from each article directory that accepts it. You should also make sure that any site that provides article services intended to promote your product or website has a good record in doing so, and understands fully the meaning of the term article marketing.

More information on how to use Article Marketing to drive traffic to your website and increase your sales can be obtained from Pete's web page Article Marketing

He can be contacted from his article services website.

How To Establish Trust And Credibility With Article Marketing

Let us look at the main reasons that you may want to write articles and market your business. By writing articles you will establish yourself as an expert in your niche. This creates trust and credibility online that is vital to succeed. People only buy from people that they like, know and trust. Your article marketing leads are likely to convert ten times better than leads from other sources.

Let us look at the main things that you need to do to achieve success with your article marketing.

Make sure that you do not have too strong a sales message. People are constantly bombarded by advertising messages and people selling them. Differentiate yourself and focus on providing them with helpful content. This will set you apart and establish yourself as an expert.

With latent semantic indexing now being used by Google it is no longer necessary to have a strong emphasis on your keywords. Usually having the keywords once in the title and once or twice in the body is enough. The search engines can easily determine if the article is relevant to the keywords by the words that are being used. Often people over emphasize the use of keywords in the articles and it hurts the search engine rankings and also the readability of the article.

Make sure that you only recommend products of high quality that you yourself would be willing to purchase. Often people are just in it to make a quick buck, but this will hurt your long term sales. The next time you recommend a product that does not deliver your subscribers are unlikely to follow your recommendations.

If you apply these principles correctly the results will show in your business.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Article Marketing - How To Get Your Articles Read!

As a zero-cost, exposure-rich way to get your site noticed on the Internet, article marketing is hard to beat. After all, what other method lets you tell people about things that interest them, put your link into other large sites for free and virally spread the word about what an expert you are - for free?

The techniques are simple and well within reach. In fact, effective article marketing means keeping away from sophisticated literary styles. You are communicating with people who want good, clean information that's easy to digest and quick to read. It's as though you were explaining something to a friend. When you write your article, imagine that person to be in front of you and write your article so that they can immediately understand what you are talking about.

Although the techniques are simple, there are some basic rules to be observed. First of all you do need to write correctly. If you have doubts about your ability here, take heart. There are ways to get around this (notably, write short, simple sentences that have a good "flow") and tools to help as well. If you are using a text editor like Microsoft Word, then use the built-in spelling and grammar checker. In fact do this even if you have supreme confidence in your ability to write. It's extraordinary what errors can go unnoticed because you are re-reading the text that you wrote yourself. The checker will find these for you.

In addition to this, a number of article sites, focusing on quality articles, include basic spell checking as a possibility in the submission procedure. Note that quality for them means the same thing as indicated above: articles that are of interest to their readers and that bring them clear, relevant information in an easy to digest way.

Your choice of article sites will be important as well. Some of them are very big and well represented in the search engines. On the other hand, it may be more difficult to get your articles authorized for inclusion. You'll want to write a series of articles in any case to get into the swing of it and to test on various sites. Submit your articles and keep track of how quickly they get included, what the click rate is (how may people reading your article) and how well your articles get rated in search engines, especially for keywords that interest you. Then compare and focus on the article sites that are getting you the best results.

Article sites also have guidelines on length of articles. In fact, make that "restrictions" rather than "guidelines". When you read their submission procedure, you will typically see how they want articles to be submitted. For the length, 250 words is a minimum, 500 words is more in favor. But don't make your article too long either. If you find that you have a lot to say, then chop your article up into 500 word chunks, each chunk dealing with one aspect of the topic. That way you'll be able to submit multiple articles as well and benefit from multiple exposures.

Next on the list is the resource box that is also a feature of many article directories. This is where (and it is the only place) you get to sell. Do not sell in the main text of your article. Inform, entertain, question if you like, but avoid the sales pitch. Editors will often refuse articles that come on too strong on the sales side, and even if they make it through, readers will lose interest fast. After all, their goal in reading is not (yet) to buy. Warm up the discussion by degrees. Give them good information that encourages them to get to the bottom of the article and to click on your link to then go to the next phase of "pre-selling" or possibly a sign-up page for a newsletter, a product or a service.

Have some fun with the resource box if you like. Apply some of the classics to grab people's interest, like spiking their curiosity, using appropriate humor or appealing to their instincts of greed or fear. That's what will incite them to click on and go to your site, to make your article marketing a success.

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Latest 6 Comprehensive Methods to Accelerate Your Article Marketing

Are you ready to market your business online? If you are, then you should also be prepared with article marketing. It's currently one of the best and most efficient traffic-generating and marketing tools, so it's definitely worth giving a try. Here are 6 comprehensive methods to accelerate your article marketing:

1. Post articles in forums. Message boards and groups have been a popular venue to talk about and ask questions about a particular subject or product. When it comes to article marketing, make it your habit to participate. You can post your own written article, as long as it's relevant to the discussion. Encourage reaction from other forum members. Of course, make sure you can maximize your signature file by adding a link to your site.

2. Create bullets or list. Don't think that your targeted audience has all the time in the world to read your copies. Just so they will be able to get the information they need in your articles, utilize bullets and lists. They can also facilitate easy reading.

3. Double-check your articles. If you want to keep the interest of your readers and boost your credibility, submit proofread articles only. The last thing you want to do is to be criticized for your spelling and grammar mistakes.

4. Create an eBook with your articles. Why struggle creating an electronic book when you can simply compile all of your articles? You can then send them to your targeted audience for free. However, just ensure that you have your website URL written on all pages of your eBook.

5. Develop a variety. There are many angles that you can possibly have even for just one topic, and it's ideal that you can write your own take on each of them. Variety will keep the interest of your targeted readers.

6. Don't praise. You're not going to sell your products through your articles, so don't praise them. Rather, devise a way on how you can improve their image by pointing out their features and benefits.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.